For us at Peter Cooper Motor Group, partnering with InstaVolt to bring our awareness campaign to life for XPENG has been a fantastic experience from start to finish. As a brand newly entering the UK market, building strong awareness for XPENG was key, and the Winchester Hub provided the ideal setting to do this at scale.
The process was seamless throughout, thanks in large part to Cara Zikking, who was brilliant to work with, collaborative, responsive, and instrumental in making everything run smoothly. The scale and quality of the Winchester Hub, as the UK’s largest ultra rapid charging site, really elevated the campaign, placing XPENG in front of a highly relevant and engaged audience.
A great example of how the right environment, strong partnerships, and a straightforward, well managed process can deliver impactful brand awareness.
Reach thousands of EV drivers while they charge
Brands already tapping into the charging moment
Real Results, Real Partnerships
Why advertise with us?
- Connect with over 600,000 (and growing) EV drivers who use the InstaVolt app
- Be in front of 350,000 driver charging sessions across our nationwide network of over 3,000+ ultra-rapid EV chargers
- You can be front and centre of these and more moments when driver are most receptive – whether it’s in the palm of their hand or while they’re charging
- Meet your sustanability targets
Our Amplify package
Our comprehensive package works around your budget, business objectives and required actions and comms channel preferences to connect to EV audiences.
Each campaign includes a bespoke CTA linking directly to your chosen URL, allowing drivers to instantly access your promotion while charging.
You tell us your objectives and budget and we can work with you to make it happen.
Screen Advertising
At the point of charge, where attention is highest.
- Max 30s video loop
- 12 plays per hour minimum
- 85,000+ users per week
- Eye level, high visibility
High dwell time. High attention.
App Advertising
Always in hand.
- 600,000+ engaged users
- Personalised, targeted content
- Geo targeted campaigns
- Timed or always on
Be part of the driver journey.
Social Media Promotion
Extending your reach.
- 36,000+ combined audience
- Targeted EV and lifestyle reach
- Campaign amplification
- Strong engagement
Driving awareness beyond the charger.
eNewsletter Advertising
Direct to inbox.
- 280,000+ subscribers
- 48% open rate
- High intent audience
- Trackable performance
High impact, measurable results.
Bespoke Packages
We work with you to create the package you need such as on-site marketing at local site level, arrive and drive events at our Superhubs such as Winchester and website takeovers including pop-up banners, strip banners and blog posts.
A full suite integrated campaign plan can be arranged combining multiple channels to maximise impact.
Reporting for all packages
We also place a strong focus on reporting and transparency, providing a clear post campaign performance report detailing campaign reach across charger screens, app engagement, newsletter performance and CTA code interaction.
Ready to take the next step?
Get in touch
We’d be delighted to discuss our offering in more detail and answer any questions you might have
For more information please contact us below.
